The Warm Living

Gianfranco Ferré Home does it, presenting a preview of its new concept of living area. The Warm Living is inspired by that way of designing typical of the North European school of the 1950s, where functional and decorative coexist in perfect balance, and is enriched with a palette that evokes the luxurious environments of the New York East Side, calibrated between cognac and anthracite. The timeless elegance of which ONIRO Group has infused the brand, in an overall view, tends to rarefaction, as if it wanted to recreate a scenography of life, a universe where the codes that have characterized Ferré clothing since the end of the 70s to the early 2000, are repeated with the same harmony.

The flowing lines of those architectures for the body, the sleek and sophisticated silhouettes, the innovative fibers to mix with tradition, have only changed domicile, moving from fashion to interiors. In the pieces that we preview, the craftsmanship gives voice to a measured, sartorial eclecticism, that calibrates geometry and volumes and translates into meticulous attention to detail.

Natural leather, predominating in the upholstery of the large Phoenix sofa – solid wooden structure, with armrests and backrest with an oval section tilted slightly outwards – a clear reference to those roll-arms of gentlemen’s clubs that appear in the Hollywood imagination, returns to the mobile shelves of the coffee table, geometric and airy at the same time, Matrix (but it would be more correct to define it as a fumoir, here too the reference to private environments for men only of the mid-twentieth century is evident). Both share the metal base and structure with the precious black chrome finishes, with a more contemporary and metropolitan flavor.

For the Franklin armchairs and the enveloping Phoenix, that has the same name and profile as the sofa, the choice of materials moves to a theme dear to the Maison, that of men’s fabrics: while for the latter the choice is that of the classic par excellence, the brown and black Prince of Wales, pure Savile Row style as if to give it a character, in the former dominates the pied-de-poule in the shades of bronze.

Here, together with the aerodynamic structure in London smoke-stained beech wood, a parenthesis of movement opens up to the eye; two buttons, also in natural leather, act as a common thread with the whole and creating a matelassé effect to embellish the backrest. The Warm Living is a hymn to comfort, an invitation to be seduced by the charm of the essential.

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